The feature-length adaptation of the viral YouTube series 'The Backrooms,' directed by Kane Parsons and produced by A24, earned $38 million on its opening Friday. Industry projections estimate the film will gross between $85 million and $90 million over its debut weekend, surpassing A24's previous record of $25.5 million set by 'Hereditary' in 2018. The film was made on a budget of under $10 million, marking a significant return on investment and highlighting the growing trend of creator-led cinematic successes.
kane parsons' backrooms movie made $38m on friday alone and is on track for an $85-90m opening weekend. that's more than double a24's previous best debut. budget was under $10m. creator-led cinema is real now.
This milestone underscores the viability of internet-native horror properties transitioning to mainstream box office success, a path previously blazed by films like 'Skinamarink' but now at a much larger scale. A24's record-breaking weekend signals that the studio's bet on digital-first storytelling is paying off, potentially reshaping how Hollywood scouts talent and IP from online platforms. The film's low budget and high return also reinforce the economic appeal of creator-driven projects in an era of escalating production costs.
a24 just proved that internet horror can print money. backrooms cost peanuts and is outgrossing everything the studio has ever done. expect every youtube horror channel to get a call from a producer tomorrow.
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