01What happened
The story, straight
Born X Raised, the Los Angeles streetwear brand, released its 'WORLDWIDE' collection on Friday, June 19, at 12pm PST exclusively on bornxraised.com. The sports-inspired drop features jersey-style tees in flag-inspired colorways for five countries: Mexico, Colombia, Argentina, Spain, and Japan. Each piece carries the brand's signature bold Old English typography.
Born X Raised took its LA streetwear identity global with the WORLDWIDE collection, dropping Friday at noon PST on their site. Five countries get the spotlight — Mexico, Colombia, Argentina, Spain, and Japan — each with a jersey-style tee in flag colorways using the brand's Old English font.
02Spread timeline
Where it actually started
04What's solid, what isn't
Claims by status
- Born X Raised released the WORLDWIDE collection on June 19.
- The collection features five countries: Mexico, Colombia, Argentina, Spain, and Japan.
- Each piece is a jersey-inspired tee with flag-inspired colorways and Old English typography.
- Exact pricing for the collection pieces.
05Why it matters
The editorial take
Born X Raised has been one of LA's most culturally rooted streetwear labels since its founding. Expanding into country-specific sports-inspired pieces signals a broader push to international markets during a World Cup summer, tapping into national-team fervor across multiple fanbases simultaneously.
LA streetwear brand going international during World Cup season is smart timing. Born X Raised is betting that soccer-adjacent hype across five different national fanbases will drive interest beyond their usual LA crowd.